right as rain.png

Right as Rain is an online publication for millennial and Gen X women in the Pacific Northwest created to highlight UW Medicine's expertise in education, research, and patient care. I worked as a member of the consumer engagement team to establish editorial guidelines, write landing page copy, develop and launch the site, write in-depth articles, and collaborate with designers to enhance the look and feel of the publication. The site won silver in the 2018 Healthcare Advertising Awards new media category and was a finalist in the 2018 Content Marketing Awards in the “Best New Digital Publication – Editorial” category.